A first-rate outsourced marketing team: the marketing experts your business needs. We work for start-ups, established businesses and everything in between. Let us support and advise you to create engaging and highly successful marketing and social media campaigns.
Our knowledge and experience will ensure your business is getting the exposure it deserves, while you focus on running it. Our flexible approach to working with clients means you do not need the outlay of expensive full-time staff. Instead, you can utilise Marketing Pace’s knowledge at a time that suits you and your finances.
We offer professional marketing expertise to support the pace of your growing business. These services include:
Marketing and Social Media Appraisal
Are you wondering if it is time for a new website? That first impression when someone clicks on your page is critical. Confused as to why your social media reach is so low? Let us perform an appraisal of your existing online presence. We will review your website and social media accounts and give you advice on making sure you get your message out clearly and in a timely fashion. It might be that your page is not responsive (mobile friendly) or that you need a stronger hashtag strategy. We will run a thorough check of your current marketing and advise you on how to make it more efficient, more effective and better for your business, whilst flagging any potential problems.
Marketing Strategy and Implementation
Need a more intensive marketing strategy put in place? We will work with you to establish your current market position, define your business goals and devise an effective strategy to achieve them. And we won’t just leave you with the theory. Our hands-on approach and practical advice will ensure you achieve your marketing ambitions. Subsequently, we will provide an evaluation which will highlight any adjustments required, ensuring your efforts will continue to be successful.
Need help setting up a new Facebook page or Instagram account? Confused about when and where to use hashtags? Wondering why no one is engaging with your posts? It may be that you are attracting the wrong audience because you are not putting your audience’s needs at the heart of your messaging.
Perhaps you know you need to more social media but you never have enough time. Maybe you are not sure what to publish or when the best times to publish are. Let us help you create a social media calendar and show you how to schedule posts in advance, to make your life easier and save you time.
We can even create a set of personalised templates, ready for you to drop in your own text and images, creating a consistent branded look across your social channels.
Is your message clear, concise and unique? Are you connecting with your customer by using the right tone of voice? Are you giving them the hard sell or are you giving them content they will really value and care about? We can help you write copy for a new website or provide you with ideas and content for a blog. We will even help you with your blog’s search engine optimisation (SEO) so the visibility of your site is increased. We will show you the best techniques for attention grabbing and SEO-friendly headings, and explain how to use keywords that drive people to your site, attract likes and comments and increase readership.
Planning on getting some new photos taken for your business? Have you written a detailed brief for the photographer? Have you considered where these photos will be used and how? We have helped local businesses, in fields such as education and fitness, ensure their photographs can be used time and again across all their media. We also have a number of recommended photographers and videographers we can send your way.
Is it time for a new website? Is your old one still not responsive on a mobile? We can support you with mapping out the pages you need, writing copy and building the site. And if you need a blog page that you can update in-house (we recommend you have this as it really does help drive people to your website), we will talk you through the process and show you how to manage one yourself.
Branding and Marketing Communications
Do you need a new logo, a new menu or a brochure to showcase your business services? We can help you with ideas, content and design. Over the years we have built up a strong network of trusted external specialists. These partnerships give us access to first-class design and print houses that can be relied upon to deliver quality material, on time and at a cost-effective price.
So whether you need a new website, a series of blogs, or to grow your audience on social media, we can help you focus on the strategies that really work. We’ll give you all the advice and help you need and leave you with tactics that can yield results for years.